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Apple price hikes reflect rising AI infrastructure costs across product lines.
Apple is raising prices across its product lineup including MacBooks and iPads, with CEO Tim Cook citing AI infrastructure costs as the driving factor behind the increases. The 16-inch MacBook Pro increased by $300 and the 11-inch iPad Air jumped from $599 to $749. Cook described the company's previous pricing as unsustainable in the face of AI-driven component and development costs.
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